Why Most Traders Lose During Earnings Season

This $65 Trade Could’ve Made You $250

Don Kaufman here. 

Earnings season is here, and let’s be honest—most traders are panicking.

They’re either sitting on the sidelines, afraid to make a move, or blindly gambling on stocks they hope will pop.

And that’s exactly what Wall Street wants.

Here’s the hard truth: The system is rigged against retail traders. But after spending years as a market maker, analyzing billions in order flow, I can tell you this:

There’s a way to beat them at their own game.

It’s called the “Earnings Flips” strategy, and it’s built around one powerful concept: the “Money Number.”

This simple number—derived from options order flow—tells you the exact price range a stock is likely to trade after earnings. And with this insight, you can:

  • Risk $30-$50 per trade and target triple-digit returns.

  • Trade earnings without worrying about whether results are “good” or “bad.”

  • Spot the most profitable opportunities in seconds.

Take Google, for example. Using this strategy, I placed a $65 trade and walked away with $250 in profits—a 293% return.

And here’s the thing: I didn’t predict Google’s earnings. I didn’t care about the news. I just followed the math.

Now, I’m inviting you to do the same.

Earnings season is the most predictable time of the year, and the biggest opportunities are happening right now.

Don’t miss your chance to turn this earnings season into your most profitable yet.

To your success, 

Don Kaufman